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Capitol Credit Union of Texas

Accelerating Loan & Deposit Growth

$10K

New deposits per new member

70%

Reduction in processing time

59%

Increase in new memberships

1

Context

Capitol Credit Union of Texas needed to attract younger, non-blue-collar members and expand beyond an aging membership base. They were looking for a modern digital solution that could help them compete with larger financial institutions and fintech companies.

2

Goals

  • Attract younger, diverse membership base
  • Accelerate loan and deposit growth
  • Reduce employee processing time
3

Execution

Capitol Credit Union transitioned to Cotribute's platform with seamless integration to Jack Henry Symitar. They implemented personalized email cadences for onboarding new members, creating a modern digital experience that resonated with their target demographic.

4

Outcomes

  • $10,000 new deposits per new member on average
  • 70% time reduction in employee processing
  • #1 source for new accounts — digital channel within 90 days
"Our initial results have been phenomenal - on average, $10,000 in new deposits per account opened and 70% reduction in processing time. Cotribute's fintech solution is ahead of its time and has positioned us for significant growth."
Pierre Cardenas
Chief Executive Officer, Capitol Credit Union of Texas